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Real estate · Social media and local market content · Case

@kristamashore_: a market-update video script that compares two neighbourhoods with ChatGPT

Shares numbersPromotes her AI eventTikTokpublished result self-reported

The agent wanted a market-update video comparing two neighbourhoods. She asked ChatGPT to compare Shadow Lakes and Garrett Ranch in Brentwood, California, and got bullet points on housing, amenities, schools and community. Reported result: About 3 minutes for comparison + script (self-reported, not verified).

Earlier approach · 2024Shares numbers · self-reportedTikTokPromotes her AI event

@kristamashore_

Real estate agent who runs AI events for agents · compares two neighbourhoods in Brentwood, California

Tool ChatGPT (2024)Published 2024-06-24Sells anything? Promotes her AI eventResult self-reported

Cover image of @kristamashore_'s TikTok: the agent smiling in a kitchen, captioned 'How I use Chat GPT as a real estate agents!!'Play
Cover image of @kristamashore_'s TikTok (TikTok video not downloaded; no frame at a timestamp; the embedded player plays from the start). The comparison prompt is at 0:13–0:50. Source ↗
  1. Two neighbourhood names + ZIP code
  2. ChatGPT: comparison, then a 1-minute script
  3. TikTok market-update script
  4. Made more personal before filming
Steps as stated in the video.
Task
A market-update video script that compares two neighbourhoods.
Tool
ChatGPT. She says it works on GPT-3.5 but recommends paying for GPT-4.
What they did

The agent wanted a market-update video comparing two neighbourhoods. She asked ChatGPT to compare Shadow Lakes and Garrett Ranch in Brentwood, California, and got bullet points on housing, amenities, schools and community. She then asked follow-up questions, such as what there is to do nearby. Last, she asked it to turn that comparison into a one-minute TikTok script. She says she does not read the script word for word; she uses most of it and makes it more personal.

Result

She says the comparison and the script took her about three minutes.

Self-reported; not verified.
Where it goes wrong
She does not use the script exactly as written; she rewrites it to sound like her. The video does not say how she checks the neighbourhood facts ChatGPT gives her.
Conflict of interest
Promotes her AI event The caption invites viewers to sign up for her "next 3-day event" on using AI in real estate (price not stated); her hashtags include
Source
TikTok @kristamashore_ · published 24 Jun 2024
  • Watch the video — the neighbourhood comparison is at 0:13–0:50, the TikTok script at 0:55, "about three minutes" at 1:19. TikTok has no time links.
I'm not gonna use it exactly like this but I'm gonna make it seem more personalized for me

Published 2024-06-24 · rewritten in our words from the video · #krista-mashore

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